This confirms what I always knew from personal experience: Those “slashed prices” at going-out-of-business sales are discounts from inflated prices, not the normal pre-sale prices. The “sale” price may not be any lower than what you can find elsewhere.
Going-out-of-business sales are more of a play upon human psychology. “Retail is all about excitement, to get people into a store and get them into a mood to spend money.” . . .
But it’s not necessarily a rip-off racket.
It’s not that you can’t get good deals at going-out-of-business sales. You can. Just don’t assume the prices are lower there. You need to shop around as you would with any other purchase.